In the online world, your reputation is one of your most valuable business assets. A good reputation instills confidence in your consumers and business partners, and can also help carry your company though bad press if/when it arises.
Much of your online success is related to your online reputation, so that reputation needs to be carefully protected and maintained.
The maturation of social media has taken the control of a brand and placed it squarely in the hands of the consumer. It doesn't matter how you define your brand, it all comes down to what your audience says. One negative comment on a social networking site can spread like wildfire in a matter of seconds and companies have to be prepared to deal with any related fall-out.
more information - http://www.sitepronews.com/2011/06/07/5-ways-to-manage-your-online-reputation-a-spn-exclusive-article/
Much of your online success is related to your online reputation, so that reputation needs to be carefully protected and maintained.
The maturation of social media has taken the control of a brand and placed it squarely in the hands of the consumer. It doesn't matter how you define your brand, it all comes down to what your audience says. One negative comment on a social networking site can spread like wildfire in a matter of seconds and companies have to be prepared to deal with any related fall-out.
more information - http://www.sitepronews.com/2011/06/07/5-ways-to-manage-your-online-reputation-a-spn-exclusive-article/
No comments:
Post a Comment